The supplement industry and their so called “sponsored athletes” are savages for trying to sell the average person in the street, new to fitness, who just wants to look good as quickly as possible. Who will listen to anybody willing to sell them a product that will get those results in the shortest amount of time putting the least amount of effort and time.
Those who rise to the top are simply those who are the best at selling their expertise even if it’s completely wrong. Elite fitness money makers know that getting your attention is all that matters and they’ll go great lengths to build their businesses around capturing it.
Sadly their are no short cuts.
The recipe is simple, but boring: build more muscle through weight training, reduce your body fat through diet and exercise. Also helps to avoid hocus pocus magic tricks from Hebalife, Aloe Vera gel and juice plus types, while trying to learn as much as possible from reliable sources.
This can take years and some cases decades to achieve. On average after the first 2-3 years of resistance training, you will mostly likely do well to add no more then 4-6 pounds of muscle tissue each year, over time and with age that could get as low as 1-3 pounds of muscle per year. But this process is not marketable and not what people who are just starting out want to hear, so the scam artists had to come up with a formula that would capture of the blue pill taking publics attention. That formula was called Bullshit.
- Create a new “Ground Breaking, Revolutionary” Product.
- Find a spokesperson that’s already in decent shape to promote it and claim that it was product, and with out it they couldn’t of got in that shape without it.
A classic example> It is a coincidence all the Geordie Shore girls have a miracle cure for weight loss?
Weight Loss Scam Starter Pack:
- Go on a reality TV show.
- Build a social media following.
- Find a weight loss product to flog.
- Spend a couple of weeks pigging out.
- Get photos taken in a crop top, unflattering positions, from bad angles, push out your stomach, Photoshop
- Stop pigging out and let your body revert back to normal.
- Take edited before and after pics (p.s. You can edit yourself fat too)
- Market your miracle potion to the most vulnerable yo yo dieters who have a long term poor relationship with food.
How to Identify a Del boy Salesmen
- “Ask yourself “Is this person trying to sell me something?”
- Ask if the Seller Cares About Your Long-Term Results
- Use common sense. You may laugh, but in fitness, this is harder than it sounds; your brain will constantly try to convince you that there’s “one magic pill” still out there. Learn about the anatomy and physiology even the basics to how the body works will help you, separate the myth from reality.
Weight loss is all about magic And by “magic” I mean small, progressive lifestyle changes consistently implemented over many years. The sooner you take the *red pill and become aware of the scams the better for your health and bank balance.
*”The red pill and its opposite, the blue pill, are popular culture symbols representing the choice between embracing the sometimes painful truth of reality (red pill) and the blissful ignorance of illusion (blue pill). Redpills are people who have chosen to face reality, while bluepills remain living in ignorance of the truth, whether by choice or because they have not had a choice.
The terms, popularized in science fiction culture, are derived from the 1999 film The Matrix. In the film, the main character Neo is offered the choice between a red pill and a blue pill. The blue pill would allow him to remain in the fabricated reality of the Matrix, therefore living the “ignorance of illusion”, while the red pill would lead to his escape from the Matrix and into the real world, therefore living the “truth of reality” even though it is a harsher, more difficult life.”